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Building a Paid Marketing Strategy

December 30, 2021 @ 8:00 am - 5:00 pm

Trying to build a strong paid marketing strategy that increases your lead generation and bottom line? Learn the basics of paid advertising through marketing, key platforms to utilize, and tools to build a strategy to grow sales. Learn the advantages of different marketing outlets such as Facebook, Instagram, LinkedIn, Tik Tok, Google, and Amazon. Hear tips on how to utilize each platform effectively and how to capitalize on paid advertising for sales and lead generation


  • Budgeting effectively
  • Analytics that matter in paid advertising
  • Building a strong funnel using ads
  • Effective content creation
  • Targeting a specific audience



Ron Krudo has spent almost a decade working in the management field supporting small businesses, non-profits, and consultants. With a Masters in Management and Public Administration from Florida State University, he has an intricate understanding of corporate structure, employee engagement, management, and strategic planning.

Ron also spent the past 5 years working for StandWithUs, in the non-profit sector, managing an international team of over 100 and raising over 20 million in working capital through his expertise in sales, event management, and marketing. He has extensive training and experience in leadership and professional development as well that he loves to share with other business owners and individuals through educational seminars and training, which he has done for over 20,000 different people. He has a passion for helping others reach their full potential and more which drives his work every day. He is currently the Co-Founder and Managing Partner at Equiturn Business Solutions, a Davie based Small Business Management Consulting and Strategic Partnership firm.



December 30, 2021
8:00 am - 5:00 pm
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