How to Build an Effective Home Page: Best Practices

Attendees will learn:

• The Purpose of a Home Page
• 4 Things Your Home Page Must Do
• How to Lay Out Your Home Page
• What to Put on Your Home Page
• Modern Trends in Home Page Design

Before the webinar:

• Make a list of your customers’ problems prior to them engaging with you
• Then write down a benefit and the feature of your product or service that addresses each of those problems

Presenter: Jennifer DeRosa

Jennifer DeRosa is the founder of Toto Coaching, an online website building course with weekly coaching to help small businesses and entrepreneurs build a solid, effective website that presells their products and services and develops trust.

She recently sold her successful website development agency, TechCare, founded in 2001, to coach others. Prior to forming TechCare, Jennifer was a consultant for such major companies such as MBCC, US Surgical, GTE, GE Capital, Unilever and Calvin Klein.