Social Media Marketing Essentials for Business

With so many different platforms and frequently added and updated features, social media can be overwhelming for business owners. This class will give you the basics of using social media for business, plus the latest trends to help you grow.

This class will help you:

• Create a content calendar to sync all your marketing efforts (Participants will receive a complimentary digital copy of a digital calendar – $27 value).
• Choose which platforms make sense for your business.
• Pick the right days and times to post on each platform and how often to post.
• Decide what content to post for best engagement.
• Choose social media advertising options.
• Get started with Facebook and Instagram “Lives” and “Stories”.
• Understand the role of social media influencers and how they boost your business.